The Value of Taking a Spec-First Approach

Beyond the Shelf: the Product & Packaging Podcast is hosted by Laura Foti. Laura has spent her career at the intersection of manufacturing and technology, working at companies like Deloitte and GE Digital, General Electric’s IIoT software division, before joining Specright to lead marketing. She is passionate about working with product and packaging leaders to help them make amazing, sustainable things. Furthermore, she loves uncovering the stories behind the products we love and use every day. She has been named to the Forbes 30 Under 30 list, 100 Women to Watch by Brand Innovators, and has spoken at various industry conferences.