Reducing SKU duplication fast and easy

Posted on 
June 27, 2016
Matthew Wright
Founder & CEO, Specright

Has product development or marketing ever asked you for a package for a new product and you create it from scratch, only to find hours later that you previously had created the exact same package? Ugh.

Within packaging departments, this is a common and inefficient exercise of recreating the wheel. SKU proliferation caused by retailer and consumer demand is only increasing the frequency of this scenario. Wouldn’t it be nice if you had the necessary data points to find existing similar items at your fingertips?

The Specright Specification Data Management platform enables you to slice and dice your specifications any way that you desire. Imagine that New Product Development asks you to create a shipper that needs to be 3’ x 4’ x 6’ and hold 24 new widgets weighing 5 pounds each. Use Specright’s analytical tools and you’ll find matching specs in seconds.

Time saved + faster product speed to market = Increased revenue.

Read one of our case studies about how Calpine Containers is using Specright to manage SKUs.


Matthew Wright

Matthew Wright is the founder & CEO of Specright, the first cloud-based platform for Specification Management. Specright has been recognized by Fast Company’s prestigious Most Innovative Companies list, named a Gartner Cool Vendor, and as one of the Top Places to Work by the OC Register and Built in LA. Wright is also a published author and his book, “The Evolution of Products and Packaging,”was named to the Amazon Hot New Release List for Industrial Relations Business and has a five star rating. 

Prior to founding Specright, Wright spent more than 25 years in the packaging industry, holding leadership positions at International Paper, Temple Inland, and rightPAQ — a packaging company he co-founded. He has also been involved in leading multiple M&A deals in the packaging industry, currently sits on the MSU School of Packaging and Industry Advisory Board and previously served on the Packaging Advisory Board at Cal-Poly San Luis Obispo.

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