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The Value of a Sustainable Business Model: Unveiling Consumer Trends and Expectations

Embracing transparent and proactive sustainability practices is critical in today’s market landscape, especially when meeting consumer expectations related to environmental responsibility. Aligning with the evolving values and purchasing behaviors of an eco-conscious world is critical when it comes to meeting, and exceeding, the standards of today’s consumers. Specright’s 2023 Consumer Sustainability Survey revealed all of the above and much more. 

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Here's a preview of what you'll learn:

  • The value of transparency when it comes to sharing sustainability efforts with customers 
  • How consumer behavior is affected by a company’s corporate sustainability efforts
  • The power of shifting to sustainable packaging options 
  • The future of the conscious consumer and corporate sustainability  

“Where we see sustainability opportunities in the industry is looking for biomass reduction. And with packaging, we use a tremendous amount of corrugated or paper products in general, and we need to be able to recognize what those products are that we’re packaging with, identify volumes, costs and so on, so that we can actually put number to those biomass reductions in relation to the amount of corrugated, amount of paper, anything that goes into the packaging product.”

Darrin Maue

Packaging Engineer, Caterpillar

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